I build the page your campaign traffic should be landing on. Yours. Not third-party. Not rented. Owned. And it's built with surgical precision based on my career's work; spanning more than twenty years of it, for public companies in mining, energy, biotech, tech, defense and CPGs.
Most public companies pay real money for an investor's attention, then the marketers they hired funnel the initial click to your homepage, your deck, or your news archive. The strongest fact in your company's story relies solely on multiple clicks, and endless scrolling, if it's on the page at all.
Any deviation along that path is where reader interest goes to die.
I build the page the most important click in the sequence should land on. Housed on your company's domain, in your company's voice, laser-focused on one argument, with every fact sourced. Built to last, with precision both before the catalyst, and for after it.
The page sits on your site, in your brand. The data it generates is yours.
Each angle gets its own path, tracking, and a live beta test. You see what pulled and what it cost.
Flat fee, defined scope, two revision rounds.
If you already have media buyers in place with campaigns running, keep them. My method for you makes their traffic worth more, and provides you with important data that shows you what it actually did, and what's working. If you need ad buyers, I'll introduce you to people I trust, whose work I've seen up close, and you deal with them directly without me getting in the way. Either way, you own the page, the data and the accounts.
The client pages sit behind passwords to keep my work out of search results, and I'll hand you one if you ask. This is the version you don't have to ask for: the same build, for a company that doesn't exist, in a metal and a jurisdiction that do.
High-grade antimony, drilled in 1987 and correctly abandoned at a dollar a pound. Who picked the file back up, and what they paid for it.
Read it →Europe and China paid different prices for the same tonne on the same day. What an export licence does to a market, and when this one runs out.
Read it →Grade, continuity, recovery. One of the three has an answer and the page says plainly which two don't. Built from the sources a sceptic would dig up anyway.
Read it →Three angles into a story I made up, built to the standard of the ones I was paid for.
Yours already exists. Book twenty minutes, tell me your ticker, and I'll walk you through the angles I'd build for it and which one I'd lead with. No deck, no pitch, and you keep the thinking whether or not you hire me.
Book 20 MinutesGetting into this industry more than twenty years ago has taught me where the best argument in a story is hiding, and what a retail reader actually stops for.
The people who sell investor attention for a living bought the writing from me. Now I build the destination page for the issuer itself. I'm the hired gun.
I don't put clients on my website. If you want to talk to someone I've worked for, ask and I'll make the introduction.
I vet companies before I take them on, and I only work with a few at a time. This allows me to focus on your campaign with the attention and precision it deserves. If I contacted you directly, it means I already see something worth building.
Best fit: a public company with a real story, a dated catalyst on the calendar, and investor traffic already bought or being planned.
If that's you, the conversation is short and worth having.